We Invest for Life.
AssetBuilder achieved success with the help of financial columnist Scott Burns, who served as their celebrity ambassador, persuading many of his followers to become clients of AssetBuilder. When the partnership with Burns ended, AssetBuilder had to create its own marketing strategy.
As part of an in-house marketing team, we branded AssetBuilder as a community-focused company helping everyday investors achieve life goals. AssetBuilder reminded the DFW metroplex that they’re interested in families, careers, businesses, and retirement—not beating benchmarks. With a beautiful new website, effective digital ads, and content marketing, we gave AssetBuilder a new look—and new leads.
Over the last 50 episodes, of which I hosted, we watched the Keep it Simple podcast audience grow exponentially. So much so that AssetBuilder continues to contract with me to write, produce and host new episodes.
“Abri” stands for AssetBuilder Retirement Income
